Date: April 1, 2026
Time: 3pm EDT

This is a masterclass in modern, buyer-centric B2B sales.

AI has changed the game. Targeting, research, messaging drafts, even decent outreach are now abundant and easy to generate. When everyone can sound competent, sounding competent is no longer an advantage. The edge has moved.

We focus on replacing scripts, pressure, and performative pitching with clarity, conviction, and structured conversations that win revenue.

During our time together, you’ll learn to define and pressure-test your Ready Now Buyer, not just your ICP. You’ll leave with a disciplined understanding of who you serve, why those buyers care right now, and how to lead high-trust sales conversations that create real momentum without forcing outcomes.

Jeanette Renshaw

Partner & Managing Director of Startup Growth @GrowthX

Jeanette helps B2B founders get to market and grow revenue as a unique way to identify compelling investment opportunities. Jeanette is passionate about this—because a great product is only half the battle.

She’s spent over 10 years working with B2B startups across 20+ tech industries, helping them fine-tune their sales strategies and build go-to-market engines that produce systematic revenue growth. If you're trying to figure out how to land your first customers or scale revenue without burning out, she's the one you want in your corner.

Jeanette has been coaching founders through The Revenue Accelerator since day one of the 16-week sales coaching program, bringing hands-on experience from working with hundreds of startups worldwide. Before GrowthX, she built sales tech stacks and lead generation playbooks for early-stage companies through her consulting practice, giving her a deep understanding of what it really takes to move from product to traction. Outside of work, Jeanette channels her energy into teaching spin classes in Indianapolis and geeking out over mixed martial arts. She’s all about high intensity—whether it’s in the gym or helping founders reach their full potential.